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15 Effective Tips to Increase Google Adsense CTR
March 6th, 2005
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How to make more money with Google Adsense? Get more clicks on ads. We all want to increase Google Adsense CTR i.e. click through ratio, because the higher times the surfer clicks the Adsense ad, higher is the payout to you. So here are 15 effective ways to improve your Adsense CTR.
How to increase Google Adsense CTR?
- Post Adsense ads them on text rich pages and make sure that Adsense had a bunch of keywords to work with. Getting Higher paying keywords is better of course.
- Get rid of public service ads, which pay you nothing for your efforts. Here are some ways to avoid getting PSA’s.
- Avoid titles like the approved ‘Sponsored Links’ and ‘Advertisements’ above the Adsense ads. Why do you want to tell the world they are ads when google already puts ‘Ads by Gooooogle’ with them. These two terms are the only ones allowed by Google TOS. Any other terms will get your account terminated. Remember to avoid these 15 Adsense mistakes.
- Use section targeting – you can target an ad unit to a specific section of your blog, as well as block out irrelevant sections like navigational links. Useful to get more targeted ads.
What is the best Google Adsense Placement for CTR?
- Place Ads above the fold, i.e. you dont have to scroll down to see the ads. Moreover it loads before your entire page does. The more the visibility, the more chances a reader will click the ad.
- Provide some free space around ads so that they stand out and users know where to find them. Dont clutter up the ads inside your content.
- Experiment by changing the location of advertisements. Track them by channels to see which location works. Sometimes unusual locations can can do wonders for your CTR. Google Adsense support provides some good ideas for better blending
- Many experienced Adsense users have reported better CTR with vertical ads rather than the horizontal ones. But that really depends on your site structure.
- Usually it is recommended to place towers on your right, as users tend to use the mouse to scroll the bar on the right side wiht a higher chance to see your ads. Some have reported doubling CTR’s by placing towers to the left rather than the right, as people have got bored of seeing ads on the right, it has something to do with the sidedness of the brain which I do not understand and there is a tendency to read from left to the right.
- Many sites will have small ads in the top right hand corner, as they claim it is the first place where the eye sees.
- An excellent article on Eyetracking – What We Saw When We Looked Through Their Eyes helps to tell you where users actually see first and in what order.
- Forums are tricky becasue they have a different kind of navigation, readership and participation. Here are some ad placements suggested by Google which work best for forums
Best Google Adsense Link Colors to get higher CTR?
- Match the colors of your ads with the colour scheme of your site. Blending with your sites color profile helps to identify them not as ads, but as links similar to those of your site. The more the AdSense looks like part of your site, the higher CTR you will get. You can also match the Adsense fonts with your website font design for great results.
- Blend ads with your page – remove the borders by having a similar color as your background helps to show ads as being part of your site. Do not blend text or the ‘Ads by Gooooogle’ with your background color as it is against Google TOS (Google does not like hidden text!). However, such blending may not work for you always due to banner blindness. Neither do they see the ads, not do they click on them. So sometimes a bold contrasting ad may work better depending on your website design.
- Experiment by changing the colors, background of advertisements. You have to find out what works best for your site, not others. You can also rotate Adsense colors to reduce ad blindness.
I hope these tips help to get your Adsense CTR up by at least 100% if not more. Good luck and make more money!
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I’ve found that sometimes making your adsense ads stand out gets a higher click through rate rather than making them blend in with the page. But on some of my other sites blending them with the page does work much better. I guess each site is different so you just have to keep testing to see what gets the best results.
If you can optimize your ads with the text on your pages it will get more clicks and more clicks if you get most of your visitors from search engines because those people are looking for the stuff thats in your ads.
Just have Google remove the ads by google and allow the ads to be mixed in with text and bang, CTRs and revenues for advertiser and publishers will skyrocket instead of messing with all this positioning, bledning and trying to trick the user with ad placement. Might as well blend it all in.
Is it possible to ask Google to remove “ads by goooogle”? I think it’s against the ToS…
How do you blend the ads into the text of your blog or website? I would love to use the keywords, without spamming, into my text. If anyone could look at my blog and offer advice, I’ll gladly hear you out. THANKS!
I used the tips you suggested along some tips I found on this adsense guide and have had great results practically doubling my revunue from my website. Thanks.
There is no change. I think i used most of this tips.. but why my CTR is still low..?
The most important thing is always content. Put a lot of interesting contents then slip some google ad in between them. It sure helps you boost your adsense income. Don’t forget to use AdLinks as well.
Placing a horizontal adlink at the very top of the page works for me. Also, I’ve found that horizontal ads don’t really work well for me. The CTR is too low and the CPC is also very low.
hello dear.i saw your problem.
for my account page impression is high and ctr is high page eCPM 0$ and earning is 0$.why what is the problem
This is very informative. Your Google Adsense Tips column is superb i might say. Im reading every post that you have regarding it! THANKS!
amazing tips! thank you
this might be useful too:
10 Tips To Improve your Adsense CTR
it would have been better if google removes ‘ads by google’ so that CTR would have increased.
Thanks for the tips, I think I will need to work some more on my blog. The CTR and the pay per click are very low.
How much avg Ctr rating should be….
I’ve discovered that MaxBounty works very well with AdSense. My MaxBounty earnings usually make up for the days when my AdSense CTR is low. You can read a review of MaxBounty here.
Another really helpful thing for improving CTR is adding the adsense tag for “keyword hints” in the adsense code.
Thanks for these nice tips. This site itself is a pretty good example of click-encouraging design.
ya now i got a useful tips i hope this tip will help
me to increase my adsense ctr .
thanks for that i hope to get 50$ to each cpc if that happened i will be miliarder in about one year not more
ihope soo…
thanks again
I’ll use the trick, wish my earnings increase by that.
thank you for this article. It really helped to boast my Page CTR. Thanks
I tried similar tips but the CTR did not increase much. its about 2% on an average. What is the highest CTR anyone achieved here?
I deleted my right vertical ad and thought it was annoying. But, I have to re-think about that and try to create a seprate channel for that ad to see the real performance. Thanks for the tips.
Im trying to implement all the tips you posted on my site..
Hoping to have a higher pay from google.
Thank u for the great article!
thanks for providing such nice tips
My CTR is decreasing little bit everyday. I have done a lot of experimenting, I added a horizontal adlink and it worked for me to regain CTR, but once again it has started decreasing
Hey, great posting. it is very useful tips and tricks to get earnings from Google Ads.I will also try these tips and tricks on my blogs to get into touch with Google Adsense in deep.
Thanks
how can i include the adsdense content to my website
is there any way to add more than 6 adsense on a page?
Thanks for all this great information
thanks those tips will help in long run
:)
Great tips… thanks for the article!
Thank you, great information. I try to find better ads composition for my blog. This information really suitable for me.
keerun: my CTR is about 20% average the less was 9%.
Combining AdSense with a smartly built AdWords campaign and on a high CTR page makes some amazing results. I spend only $25 daily on adwords, there’s a high, around 30% CTR on one of my pages… go figure :)
The tip to post about the article i got from Google Zeitgeist, which is an awesome resource for any blogger posting mainly about news.
Hope it helps a bit :)
THIS STUFF IS SO USEFULL
Excellant article. Very helpful indeed.
Those forum hotspot layouts were especially helpful. I will also be implementing rotating colors thanks to this article.
Thanks for sharing your skills…;)
right on, great posting. it is very useful tips and tricks to get earnings from Google Ads.I will also try these tips and tricks on my blogs to get into touch with Google Adsense in deep.
effective tips!!
thanks!
Thanks to discuss a lot of importants things
Good post, thanks!
I feel its not working… :(
goos tips. will apply it on our team site. anyone used bidvertiser before?
Very usefull tips. Thank you. Will try it =)
Is there any tips about google adwords CTR?
Great Post!I definitely agree that putting the ads on content rich site is a great move!
Thanks – it’s always helpful to go over how to optimize, one more time! :)
i adopted a blending method in placing ads in my blog site. address http://www.pixelseffect.blogspot.com
please give a review.
one more than can blog can generate revenue or only own webspace is best option.
Thanks. Nice read. I’ll give it a try.
My CTR is not regular, from 4.33% to 0.27%, and I don’t get a clear idea how to improve CTR, it seemed traffic and CTR have some inverse relationship.
Blending is not allowed anymore.
Really very great content which helps new adsense users to get correct idea of placing the ads.
Great advice…check out
http://www.donlpnow.com
What do you think of the setup?
very great tips ..i should try them and see the results..
hi fine article but i increase my level my site
hi
fine article ,me suported very good
Great tips =) hope I will earn more probably at leas t USD 5 per day
While this is an interesting article I can’t stop noticing that you have the “ADVERTISEMENTS” word on top of the adds even if “Avoid titles” was one of your rules…
Has the title increased your CTR? Thank you
A great and interesting article, but readers must keep in mind that the secret to a high CTR is testing testing testing.
Try and modify your adsense positioning, colors etc. from time to time, let’s say a full week or even a month. In this way you’ll have a pretty good idea if the average CTR has really increased or it was just the daily fluctuation.
I already try the Adsense high CTR theme for wordpress, but I think the problem is the traffic source for my site and the ads is not related for something what they search.
Actually removing ads has helped me here, particularly on the forums, I previously had at least 2 ads on every page and my CTR and eCPM was rock bottom, I’ve since removed a great deal of the ads and concentrated on the most popular pages on the site and my CTR and eCPM’s have trebled!
http://www.freewarebb.com
I think dynamic link submition is the best policy.
I agree with everything you said, but I would add one more and that is getting the right type of visitor. Social traffic like Digg etc don’t convert well as these visitors tend to be bloggers looking for information and don’t usually click. It’s best that traffic come directly from search engines, more likely to get clicks that way… just my 2 cents.
Great Tips.Thanks
Thanks for your tips. CTR is the most wanted by blogs owners to increase their earning. But, a blog owner can do another way for example by monitoring High Paying Keywords. I think to earn money, blogs owners must combinate these ways, CTR and High Paying Keywords.
Thanks for sharing. It is very helpful for me.
Thank you very much for this article. Now I know what I was doing wrong! Thanks!
LOL at
“Avoid titles like the approved Sponsored Links and Advertisements above the Adsense ads.
…….
Remember to avoid these 15 Adsense mistakes .”
This link lead to page, which has ADVERTISEMENTS on top of Goooogle Ad :-)))))
Gierdrius – That is a tip to get higher CTR, by not shouting out your ads as ads. Here is the reason why we have Advertisiements labeled on top of our ads.
great info, thanks
I guess this page must be a totally different layout than the heat maps above. Neither of the heat maps shows that a rectangle ad should be displayed at the start of an article. :) I wonder how well the ad performs. Does it? My experience is people most often just scroll down when they see the rectangle there, no? I have this site and I see very poor performance of the rectangle. http://www.euro-dollar-currency.com/ Almost no clicks at all. The skyscraper works better.
Traffic.. traffic.. traffic .. AdSense clicks is a matter of traffic. It’s the key point and most webmasters crucial problem.
Boost high amount traffic to site, then adsense clicks should automatically increase no matter the CTR is, then its revenue should feasible enough to lead us enjoy good living ;-)
today i hav a ctr 233.65%, is it good or bad for me
I was agree to Hermanu…any way thanks for this article.It helpful.:-)
thks for information. i like this blog
Hope you can provide us the desirable CTR
Hi I really like your tips. Especially the one about blending the ads and removing the borders. I’m going to try and remove the borders and see what happens.
Great Post! I will use some of these ideas.
Thanks for the info. Some interesting points to mull over. Currently experimenting with 2 channels alternating ads from Right/Left of page to see if it makes any difference in CTR and overall performace.
Cheers
i see that ur tips increase earning of my site.but i want how visitor come to my site
Thanks for great post, I loved it.
What about using openx ?
Really wonderful tips. Very effective
Thanks for the tips. I will try them on my blogs and report back with progress.
I find that text ads do better than ads w/images.
using text ads in between posts increases revenue to get more CPC use content related to forex
Excellent tips. Please discuss how to increase traffic on a website using google ads.
Great tips.
You say ” Avoid titles like the approved Sponsored Links and Advertisements” . Then why do you have ADVERTISEMENTS above your adsense ad ????
The word is “avoid” to prevent ads from looking like ads. But if you want to label your ads with a title, then these are the only 2 terms allowed. We use them because we are putting ads below the post titles.
Nice …
i was tried and feel change .. ^^
thanks for share, this post can grow up my adsense
I have to say that your blog is pretty cool. If you could add a few more videos I would really appreciate it!
be carefull about TOS adsense. however, thanks so much.
I got really good tricks…
good tips have improved my site adsense revenues
thanks for the tip – i have changed my text ads color hope my CTR ill go high.
Thanks very much for your help and insight. Your website has been of great help to me and i am now re-looking at my Adsence adverts. I am now able to know why i have been performing poorly. thanks
Good info thanks for share …
AdSense Revenue Sharing
Page360.net’s Scoop is a Digg-like with a 100% AdSense Revenue Sharing program. Please note that we are not sponsored by or directly affiliated with Google.
This is how to promote a blog or website by using a social bookmarking service while earning money at the same time!
Good luck!
Thanks for the advise i’ll try to my site. Hope this will increase my add.
great thanks.
Thanks for sharing such useful tips!
hi your blog is very informative. I understand recently Google request us to put the word Advertisement above the ads. What’s your opinion on this ?
I thought less ads will make higher cost per click. Is it true?
Thanks for the tips. I’ve been getting a relatively low CTR but I’m hoping with your tips I can increase this.
Many Thanks.
I never got this right :(
Good info – but people are getting blinder to google ads as time goes by.
yep..
thanks for the tips..
i will try it soon
There is no way that we can answer these question, these things vary with type of contents and location of ads.
thanks for your tips, i am gonna try them atleast 1-time.
Many thanx again
Im getting nearly 500 unique visits per day to my site, but only the odd 1 or 2 clicks per day!
I’ve tried most of the stuff you suggest but it just doesnt seem to work :(
thank you for sharing this, im really looking for tips on how to increase my adsense earning. I’ve been blogging for almost one year and my current adsense earning is only $26.Thank you again and hope to see you on my blog too.
every tips count! Every information you mention are well noted and to be applied.
Thanks and good luck!
I’d say that size is very tricky. You’re using large rectangle under the title and i’m using half banners. Maybe you’re getting higher CTR?
Anyways, thanks for this article. A ton of things to sort out with CTR increase, though.
Regards,
yMladenov
Great article! Thank you.
i am new on this ad sens program i have 60% in one blogs and another have 12.5% crt . what is ctr and what is a benefited of crt?
Thanks for the tips. I implemented the tips on my site; lets see the results :)
Tia
Nice post! Thanks for the link to the eyetracking article. Keeping ads “above the fold” is great advice for the beginner. The findings of the eyetracker study took understanding our website visitors to a whole new level.
Thanks for tips. Much needed because so far haven’t got a single click on my ads!
is it possible to place google ads in middle of the content
i have implement ads as per your suggestion in my exclusive blog – my ctr and income in increasing.
thanks
My curent CTR is only 0.2%. I guess it is very very very low. What would be a good CTR? I experimented all the tips, so far no improvement. Maybe I need more visits, but that would not change the CTR, it will only increase the earnings.
subit ur blog/website to search engines like google,yahoo,baidu,bing,jayde…
and submit ur blog/website to social bookmarkings delicious,digg,blogcatalog, blogarama to get more traffic as well as more clicks
Interesting point on ad blindness and also the idea of ad rotation. I may change some of my ad positions and colors based on this. Thanks.