Comments on: Single Underline Links in Kontera Ads

By: web hosting

web hosting — Mon, 25 Aug 2008 10:47:02 +0000

well i also wanted to get single links because my blog in on wordpress and it doesnt underline my links so there will be no confusion for visitors and afterall they are not chirkut they undestand what are ads and what are not they will simply reject if they don’t want to go to it.

By: Olin Coles

Olin Coles — Mon, 17 Mar 2008 19:45:42 +0000

We recently put Kontera ads on http://benchmarkreviews.com and found that the double-line ads worked better to avoid accidental clicks. Using single underline links would irritate readers who might think that its a link to part of the article.

By: QuickOnlineTips

QuickOnlineTips — Mon, 17 Mar 2008 13:41:45 +0000

Thanks for clarifying the issue Vered. I was wondering why do you support this var dc_single_line tag if you do not authorize it. Is it allowed for some select premium publishers?

By: ContentLink

ContentLink — Mon, 17 Mar 2008 12:04:50 +0000

Hello,

My name is Vered and I’m from Kontera.

Thanks for mentioning that a Kontera rep needs to be contacted prior to changing ContentLinks into a single underline; however, I wanted to further clarify our policy in this regard.

Kontera does not recommend using single underlines for our ContentLinks, since users viewing a webpage will not know which link is an ad and which is a real link to an article. We do not want to confuse or mislead users and therefore we do not authorize making this change.

Please don’t hesitate to contact me with any other question or comment about Kontera’s products and Services.

Vered,
Publisher Services Manager
Kontera.com