Spotted Google Adsense Twitter Ad Units
I was browsing around when I spotted these new Google Adsense Twitter Ad units. The Adsense units were clearly targeted to promote the Twitter account, with autorefreshing latest tweets and a clear call to action to follow the Twitter user.
Twitter Adsense Ads
Here is what the Twitter ad on Google Adsense looked like
Upon loading, the ad autorefreshed showing the latest tweets of the Twitter account for around 7 times. The cursor shows that you could click the arrows and this will bring you to the new tweet. It seems clicks to these arrows will not be charged to the advertiser as you are browsing the tweets. Click the arrow and get a new tweet.
The image, tweet link and “Follow Me on Twitter” seem to be clickable as observed by change of cursor image (we didnt click at it though). The call of action is clearly very good, and I am sure it will attract a high CTR. I like the Twitter Adsense units. Have you seen such Twitter Adsense units on your site?
We have spotted several strange Adsense ads over the years like ads with 2×2 ads, favicons, no titles, titles in italics and no Ads by Google and interactive keywords. Lets see how this will work out.
Update: @blogsdna tweets that he has spotted such ad units before and “specifically only Windows 7 Twitter account is advertised that way”.
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I am seeing this ad from many days.. But never noticed that closely..
Initially I also thought it was a flash ad, but then it was targeted for Twitter profiles and was interactive.
It is an interactive ads. I have also observed it several times.
There are many such ads coming up. For example, ads about Lumonsity are very interactive similar to this one.
I haven’t still noticed yet. Thanks for an alert.
I also think advertisers will not be charged for this, I was surfing tweets in this ad. And advertisers should not be charged for checking tweets but if user clicks on any tweets they will be charged I am sure.