Do you wish to add rel=nofollow to links to your WordPress posts, but did not know how? I often feel the need to add nofollow to post links, but I always need to add them manually in the text edit mode. I sure wish this feature was in the WP core.
But now I have found a solution and this is how my Insert / edit link pop up screen looks like.
Note the red arrow marks a new field which allows you to add a rel=”nofollow” link to your WordPress post in once click, without the need to manually edit the code each time. Manually adding nofollow works well if you have a few links to edit, but if you need this feature for many links and on a daily basis, then you will find this new checkbox really useful.
The secret here is using the WP plugin called Ultimate Nofollow. Activating the plugin enables this feature in the Insert/Edit link like you see in the screenshot above. It adds some more features which you might NOT need to change in settings – like removing nofollow in comments, adding nofollow to individual blogroll links and some nofollow shortcodes.
Nofollow is Necessary – Ever since Google Panda and Penguin penalties have struck websites, it is important you do not pass pagerank to links you do not trust or are whose site quality you are not sure off. Adding rel=”nofollow” to the links ensure search engine spiders do not follow these links and do not pass a pagerank trust vote to these links from your site. WordPress adds nofollow to all comment author links by default, but all links in your article are dofollow by default. Remember you also need to nofollow any affiliate or paid links and ensure you do not link out to bad neighborhoods.
Bulk Edit Tools – In fact if you need an even more powerful way to add nofollow code to hundreds of links, I suggest you try the Outbound Link Manager which will power edit posts and pages with a clear overview of all your links, and easily add nofollow to hundreds of links in one go.
In fact I have requested this feature in WordPress Ideas, and you can join my voice in getting this useful feature implemented in WordPress future versions without a plugin. Thanks to Devtard for suggested this plugin there.