The advertising industry has accepted a new standard icon called the Power-I or the little “i” – which you will spot on most online ads soon, and is a new step towards better online privacy standards. Read more »
Guest article by Gagandeep.
Landing Pages are one of the most important part of your PPC (pay-per-click) campaign as it would be the first page which a user sees on your website after clicking your ad. Well designed landing pages can increase your conversion rate and make your PPC campaign more effective. Read more »
Guest Post by Donny Gamble
A couple of years ago, local search advertising was defined as online search advertising which is made through mapping websites, local internet yellow pages, local search engines, and classified ads websites. The purpose of conducting a local online search is to rely on information collected from online sources to execute an offline transaction. Read more »
Google is bringing in Google Certified Ad Networks, a new feature which will allow non-Adwords advertisers to compete with Adwords for your Adsense unit, which means the higher paying ad will be displayed, and this means more revenue for Adsense publishers. Read more »
A new form of advertising in set to rock Twitter. Izea brings you Sponsored Tweets, an online marketplace that allows advertisers to buy sponsored conversations on Twitter. Read more »
What are extra large ads for you – 768×90px or 160×600px banners? Well XXL extra large size advertisements went live on top websites like CNN, New York Times as consumers continue searching for content between the ads. Read more »
Guest post by Steven Rodin
In the B2B IT Services world, word of mouth and referenceability are incredibly important. Your clients are very educated, sophisticated and most of all… sceptical. They have a lot to protect, and they dont want to take chances by being the first person to test your service. Read more »
Indian Elections 2009 are in full swing and Indian politicians have changed the way they are communicating with the Indian public to draw votes for the elections 2009. The new Internet has changed the way an informed electorate goes to vote… Read more »
It pays to be a top AzoogleAds publisher as they are running a contest where publishers who drive the highest incremental revenue will win an all expense paid party at Playboy Mansion. Read more »
Now webmasters can change the Google Adsense font family to further blend the ads with their website design and increase CTR to make more money online. Read more »
Compete has compared the most effective Super Bowl advertisers and commercials that drove consumers to the brand websites on the day of the Super Bowl game and ranked Super Bowl advertisers based on the change in Daily Reach on Super Bowl Sunday. Read more »
How can you make SEM guru Jeremy Schoemaker aka Shoemoney wear your shirt on the upcoming Affiliate Summit 2009 West in Las Vegas? Simply bid on this unusual auction on Ebay, and Shoemoney could be out there promoting your brand all day. Read more »
Bloggers can now attract advertisers via the Technorati Engage Ad Network, a self-service advertising network for blogs and social media sites. Though still in beta, it has opened its doors for business. Read more »
Many bloggers promote the Perfomancing Ads network for direct ads sales, but the affiliate program was particularly attractive - $10 for each new publisher or advertiser you refer and 5% recurring revenue on all advertiser ad buys for life. Read more »
So how do you get a $25 Google Adwords coupon code? I recently bought the AdWords For Dummies book by Howie Jacobson, which teaches you how to create targeted, cost-efficient advertising campaigns using Google Adwords on the Web… and it has a $25 Google Adwords gift card inside! Read more »
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