{"id":22520,"date":"2011-12-11T14:28:23","date_gmt":"2011-12-11T08:58:23","guid":{"rendered":"https:\/\/www.quickonlinetips.com\/archives\/?p=22520"},"modified":"2020-03-30T14:44:31","modified_gmt":"2020-03-30T09:14:31","slug":"why-this-kolaveri-di","status":"publish","type":"post","link":"https:\/\/www.quickonlinetips.com\/archives\/2011\/12\/why-this-kolaveri-di\/","title":{"rendered":"Why This Kolaveri Di Song: A Social Media Sensation [Videos]"},"content":{"rendered":"<p>&#8220;<strong>Why This Kolaveri Di<\/strong>&#8221; is the modern example of how a song becomes a social sensation, spreads virally across the web, and goes down in history in a way which was not possible a few years back.<\/p>\n<h3>Why This Kolaveri Di<\/h3>\n<p>First see the &#8220;Why This Kolaveri Di&#8221; Full Song Promo Video in HD<\/p>\n<div class=\"entry-content-asset videofit\"><iframe title=\"3 - Why This Kolaveri Di Official Video | Dhanush | Anirudh Ravichander | Shruti Haasan\" width=\"720\" height=\"405\" src=\"https:\/\/www.youtube.com\/embed\/YR12Z8f1Dh8?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/div>\n<p>Truly speaking, the first time I heard it a few weeks back, trending across the web everywhere, I was surprised how it was happening. A light hearted relaxed mix of English, Tamil (now also called Tanglish), broken at parts, unusual playful lyrics, less known singers, and what is Kolaveri Di anyway? &#8230; but there was something different about it&#8230;<\/p>\n<p><img decoding=\"async\" class=\"alignright size-full wp-image-22535\" title=\"kolaveri-di\" src=\"https:\/\/www.quickonlinetips.com\/archives\/wp-content\/uploads\/kolaveri-di.jpg\" alt=\"kolaveri-di\" width=\"200\" height=\"141\" srcset=\"https:\/\/www.quickonlinetips.com\/archives\/wp-content\/uploads\/kolaveri-di.jpg 200w, https:\/\/www.quickonlinetips.com\/archives\/wp-content\/uploads\/kolaveri-di-150x105.jpg 150w\" sizes=\"(max-width: 200px) 100vw, 200px\" \/>Released officialy just recently on 16 November 2011, millions of people continued to Like the videos on Facebook, and more and more fans tweeted about it. Now with over 20 million Youtube video views and hundred of \u00a0its variations and parodies, the popularity of Why this Kolaveri Di continued to increase, and there is a very high chance that you might have heard this song wherever you are in the world as International media is <a href=\"http:\/\/newsfeed.time.com\/2011\/11\/30\/nonsensical-semi-english-music-video-goes-viral-in-india\/\" target=\"_blank\" rel=\"noopener noreferrer\">awed<\/a> by the social media response.<\/p>\n<p>Meanwhile Kolaveri song continues as one of the most searched videos and the top downloaded song on mobile phones. As we continue to learn more marketing lessons\u00a0from Kolaveri Di, even Business Schools like IIM are\u00a0teaching students\u00a0about it in lessons about viral marketing.<\/p>\n<h3>So what is Kolaveri Di?<\/h3>\n<p>&#8220;<em>Why This Kolaveri Di<\/em>&#8221; is a song from the upcoming Tamil film 3 starring Dhanush\u00a0and\u00a0Shruti Haasan, expected to release in 2012. Written and sung by Dhanush, the song is composed by music director Anirudh Ravichander.<\/p>\n<p><strong>What is the meaning of Kolaveri Di? \u00a0<\/strong>Since the song is sung by a drunk guy dumped by a girl, the song Why this\u00a0Kolaveri di\u00a0means &#8220;Why did you do this to me&#8221; or &#8220;Why you dumped me&#8221;. Otherwise the word Kolaveri means rage.<\/p>\n<h3>Why this Kolaveri Di Variations<\/h3>\n<ul>\n<li>Now view the <a href=\"http:\/\/youtu.be\/nLJYkat4HpE\" target=\"_blank\" rel=\"noopener noreferrer\">Kid version of Kolaveri Di<\/a> sung by Nevaan Nigam, son of famous singer Sonu Nigam.<\/li>\n<li>Here is the Why is Kolaveri Di (<a href=\"http:\/\/youtu.be\/ZW6gSMXXtPY\" target=\"_blank\" rel=\"noopener noreferrer\">Female version<\/a>)<\/li>\n<li>Here is the Why is Kolaveri Di (<a href=\"http:\/\/youtu.be\/2dfwh71KUEQ\" target=\"_blank\" rel=\"noopener noreferrer\">Exam version<\/a>) &#8211; a spoof by exam students.<\/li>\n<li>Here is the Why is Kolaveri Di (<a href=\"http:\/\/youtu.be\/Hh8mFw8WAv8\" target=\"_blank\" rel=\"noopener noreferrer\">Instrumental version<\/a>)<\/li>\n<li>Even some <a href=\"http:\/\/youtu.be\/_xe8TmjS2jI\" target=\"_blank\" rel=\"noopener noreferrer\">college campuses are abuzz<\/a> about Kolaveri Di<\/li>\n<\/ul>\n<p>Do you like Why This Kolaveri Di?<\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8220;Why This Kolaveri Di&#8221; is the modern example of how a song becomes a social sensation, spreads virally across the&#8230;<\/p>\n","protected":false},"author":4,"featured_media":22535,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[111],"tags":[24,95],"class_list":["post-22520","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-social-media","tag-india","tag-videos"],"_links":{"self":[{"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/posts\/22520","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/comments?post=22520"}],"version-history":[{"count":0,"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/posts\/22520\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/media\/22535"}],"wp:attachment":[{"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/media?parent=22520"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/categories?post=22520"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/tags?post=22520"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}