![\"adsense](\"https:\/\/www.quickonlinetips.com\/archives\/wp-content\/uploads\/adsense-design2.jpg\")
<\/p>\nGoogle Adsense is testing a more elegant background design for its text ads. I spotted the new text designs on our website while displaying text ad formats and seems to be visible in several ad sizes as well.<\/p>\n
This is an interesting sign as Adsense forcing a background change in the text ads and actually making them look beautiful, but will it lead to a higher CTR and make you more money … that is what matters.<\/p>\n
Here is what the text ads look like on our website today –<\/p>\n
<\/p>\n
![\"adsense](\"https:\/\/www.quickonlinetips.com\/archives\/wp-content\/uploads\/adsense-design1.jpg\")
<\/p>\n
Note that originally both these ads were set for verdana large size font, blue links, light gray url, dark black text and a white background. Now if you carefully see these ads – looks like they have Open Sans font (newly added to Adsense options), the color of the links seems a lighter blue, the text is several shades lighter, but what is noticeable \u00a0is that the white background has been overridden with a shaded gray design.<\/p>\n
Though I have observed in previous Adsense tests that they try testing different fonts and colors, I have never seen them alter the background. Another important thing to note here is that I had disabled enhancing features in ads like arrow and favicons, so probably they are trying to enhance CTR of our plain ads in some better way.<\/p>\n
I love the text ads design as it blends very well with site design and looks less like ads, but will it make the CTR better, a detailed analysis will reveal. So what do you think about these new text ads?<\/p>\n","protected":false},"excerpt":{"rendered":"
Google Adsense is testing a more elegant background design for its text ads. I spotted the new text designs on…<\/p>\n","protected":false},"author":4,"featured_media":35112,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_kad_post_transparent":"","_kad_post_title":"","_kad_post_layout":"","_kad_post_sidebar_id":"","_kad_post_content_style":"","_kad_post_vertical_padding":"","_kad_post_feature":"","_kad_post_feature_position":"","_kad_post_header":false,"_kad_post_footer":false,"_kad_post_classname":"","footnotes":""},"categories":[43,6],"tags":[13],"class_list":["post-35110","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-advertising","category-blogging","tag-adsense"],"_links":{"self":[{"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/posts\/35110","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/users\/4"}],"replies":[{"embeddable":true,"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/comments?post=35110"}],"version-history":[{"count":0,"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/posts\/35110\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/media\/35112"}],"wp:attachment":[{"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/media?parent=35110"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/categories?post=35110"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.quickonlinetips.com\/archives\/wp-json\/wp\/v2\/tags?post=35110"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}