There are a lot of bloggers out there that write great content and even if they get a decent amount of traffic, some of them don’t seem to have a lot of interaction with their readers.
On top of that, some of them might discover your site from the search engines and never come back again, even if they liked it. Seriously, they could have forgotten your URL or website name. Your goal is to grow as much as possible with your current traffic.
There are many different ways to get more traffic to your blog or website, but why not establish a better connection with your current readers from the start. Master this and then you can work on getting more unique visitors later on. So listed below are some ways to accomplish this and brand your website or blog:
1. Email Opt-in Newsletter Form
One of my favorite suggestions is to display an email opt in newsletter form on your site. If you’re using a WordPress blog platform, then you can place it in a widget on the side. In order to get an opt in form, you will need to sign up for a email service such as Aweber, Constant Contact, along with multiple others out there.
Another tip is to choose a newsletter form that is eye popping and has a good call to action. Then once you got a large list of email subscribers, you can easily email them about a new post that you made. This is more direct than having them subscribe to an RSS feed because the message is sent straight to their email address.
RSS feed subscriptions can also be powerful and should be used along with email newsletters. Also, RSS is free so don’t forget to display a RSS feed on the site as well.
2. Subscribe to Comments Plugin
Another favorite tip is to use a free plugin called “Subscribe to Comments” for WordPress. Quick Online Tips uses this itself as shown on the bottom of the comments section and all they have to do is check the box. This allows readers to get email notifications after they submit a comment.
That way they don’t have to keep checking up on the blog to see if someone answered their question. They just get an email that shows any comments placed after them and it gets more exposure to your blog so they are more likely to reply to the conversation. It gets them coming back to your blog.
3. Social Media
This has been discussed before, but you sometimes need to do more than the average person does. Instead of posting to social media sites and expect people to start following you, go out and read other peoples information and leave comments.
You should look for targeted and similar subject areas. For an example, in Facebook you can do a search for your topic and register on a fan or group page. Sometimes there are thousands of people registered on one fan page. By interacting with a large fan page and leaving a link to your site in the signature can help get people to notice you.
4. Conversation with Readers
My last tip is to actually interact with your readers on the blog. Write a sentence or two at the end of your blog post telling them how much you would appreciate a comment or tell them to ask a question. Then come back and reply back to their questions or ask them questions.
Usually having them ask questions will help lead you to more blog post ideas because some people start to become stuck with new ideas to write about. So this can be a big helper to keep you blog fresh with ideas and the readers will be more eager to come back for the whole post.
So I hope this has helped and if you implement these tips you will see your blog grow. With that said, please leave me a comment or any question that you might have. I appreciate any comments or if you have a tip, leave it in the comment section. Thanks
This is a guest post by writer Eric Woolf from the Pixels and Dots web design team. You can leave comments here or check out their Pixels and Dots blog.