Facebook Page Profile Picture Size (and Cover Photo) in 2026

What’s the right Facebook page profile picture size in 2026? Back in 2010 Facebook let pages upload a tall profile image up to 200×600 pixels (later 180×540), and we used it to put a huge vertical banner on the QuickOnlineTips page. Those days are long gone: the profile picture is now a small circle, and the big branding space is the cover photo. Here are the current sizes and tips to make both look sharp.

Facebook page profile picture size

Quick answer: Upload a square profile picture of at least 320×320 pixels (larger is fine, such as 720×720). Facebook shows it as a circle, roughly 176×176 on desktop and smaller on phones, so keep your logo centred with some padding. For the cover photo, use 851×315 pixels or larger at the same proportions, and keep text in the middle because phones crop the sides.

Facebook page image sizes in 2026

ImageUpload sizeNotes
Profile pictureAt least 320×320 px, squareDisplayed as a circle; also used next to every post and comment
Cover photo851×315 px minimum; 1640×624 px for sharper resultsDesktop and mobile crop differently; keep key content centred
Shared link image1200×630 pxSet by your site’s Open Graph image

Facebook changes its layouts from time to time, so treat these as guidelines and preview on both a phone and a computer after uploading.

How to change your Facebook page profile picture

  1. Switch into your Page from your profile menu.
  2. Click the profile picture, then Choose profile picture or Upload photo.
  3. Drag and zoom so the logo sits inside the circle, then save.

Tips for a profile picture that works as a circle

  • Use your logo mark or a simple icon, not a wide text logo.
  • Leave padding around the edges; the corners of a square are cut off.
  • Use a PNG for logos to keep edges crisp.
  • Check how it looks tiny, next to a comment. If you can’t recognise it, simplify it.

Use the cover photo for branding

The cover photo is today’s version of our 2010 “huge profile picture” trick. Use it for your tagline, a product shot or a current campaign. Keep important text away from the left, right and bottom edges, where the profile picture and buttons overlap on some screens.

How Facebook profile images changed

old tall Facebook page profile picture from 2010

In 2010, pages had no cover photo, and a tall profile image (up to 200×600, then 180×540 pixels) was the only way to brand a page. Facebook introduced cover photos with the Timeline design in 2012, and profile pictures became small squares, then circles.

For X, see our guide to the Twitter header size. To back up your page photos first, see how to download your Facebook data.

FAQ

Why is my Facebook profile picture blurry?

It’s probably too small. Upload at least 320×320 pixels, ideally larger, and avoid heavily compressed JPGs.

Can I still have a tall profile picture?

No. Profile pictures are square and shown as circles. Use the cover photo for large branding.

Does Facebook crop the cover photo on mobile?

Yes. Phones show a narrower slice, so keep important content in the centre.

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6 Comments

  1. great info thanks, i switched to a lager profile picture on my facebook page and it looks great then ever before…

  2. Thanks for the tip. Facebook doesn’t seem to have anything about this in their Help section. I believe they changed the acceptable photo size again recently.

  3. Display profile picture and online videos are only two way promoting brand in Facebook. You should always use picture 200px and 12 widths, by using this you draw visitor attention and another is online social TV in Facebook.

  4. I didn’t know this. Placing larger profile pictures on Facebook sure looks much better than the small profile pictures. Thanks for this really great tip!

  5. Thanks for the tip.

    I would like to add something here.
    The 200×600 image you use for your facebook page, put all important details of your blog on that too, like your twitter address, email etc.

    This helps in increasing the visibilty of you blog, as people generally tend to open up links they find on the internet.