Strong Rupee, Weak Dollar: Lower Adsense Income
The changing forex currency market shows that the Indian rupee is getting stronger compared to the US dollar. Recently the rupee touched a nine year high against the US dollar. A stronger rupee means lower dollar income for Indian bloggers since most affiliate and advertising programs pay in US dollars (then convert them to rupees).
A quick look at the U.S. Dollar to Indian Rupee Exchange Rate over the last 5 years shows that the rupee is getting stronger with improving Indian economy. A few years back the weak rupee at Rs. 47-48 per dollar closed at Rs. 40.575 per dollar this Friday.

I received my latest Google Adsense check based on the dollar rupee exchange rate of Rs. 40.50 per US dollar. For the same month in last year the Adsense check was issued at an exchange rate over Rs 45.50 per dollar. It basically means that if you earned $1000, which converted to Rs. 45,500 then now earns you Rs 40,500. Thus, a loss of Rs. 5000 per $1000 dollars earned simply because the Indian currency, the rupee is getting stronger. Similar is the case for Paypal, and other affiliate programs.
Of course you can let Google hold your payment, but for how long!













@Vamsi,
I agree with you. Actually I am loosing money in the conversion because I was holding dollars in my US account but thinking a little broader I am liking the idea of Rupee getting even stronger than today…there are lots of other benefits in the long run of this positive change for India…
This is really a worrying factor the guys working abroad.
Mixed feeling and fully confused!
Happy to know that the Rupee value is getting stronger with improving Indian economy, but when it comes to AdSense payment it feels I am losing something.
Hi all i wont think it will affect ,keep ur mony in ur account in resp $.sure indian mony going to week.i tell u why….few year back in vachpais rule it came same like now…once he step down new govt raised the inr rate from 40 to 48/$.
hope ……….:-)
@Thilak – Paypal is indeed paying a lesser dollar conversion rate than Adsense. I wonder why.
You can keep delaying payout from Paypal or Adsense, but for how long. The dollar is still sinking .