Block Adult Content on Amazon Prime Video: PIN + Age Limits

To block adult content on Amazon Prime Video, set an age limit under Restrictions in your Prime Video settings, choose the devices it applies to, and protect it with a Prime Video PIN. For younger children, create a Kids profile. The direct link is primevideo.com/settings/parental-controls. Updated October 2026.

If you share your Prime Video account with family or children, you have probably wondered how to restrict adult or inappropriate content. Amazon Prime Video pushes content in various categories, and by default adult content is available to all viewers. So it depends on you to open your Prime Video settings and change the viewing restrictions and parental controls manually. This is similar to blocking Netflix or blocking YouTube.

Table of Contents

Quick steps to block adult content on Prime Video

Set a Prime Video PIN from your parental control settings.
Set Viewing Restrictions to the highest age rating you are comfortable with, and choose which devices it applies to. Save.
Turn on purchase restrictions if you also want a PIN for renting or buying videos.
Create a Kids profile for children aged 12 and under.

Why You Should Enable Parental Controls

Amazon Prime Video has content across all age groups, including mature and adult-rated titles. Without restrictions, anyone using your account can watch everything. Parental controls help you restrict content based on age rating, prevent unauthorized purchases, and control viewing across devices. If you manage a shared household account, these settings are essential.

Block adult content on Amazon Prime Video

You can configure parental controls directly from your account settings. Go to primevideo.com/settings/parental-controls and log in to your Amazon Prime Video account. It is typically the same Amazon username and password. You need an active Prime membership or Prime Video subscription for this.

On the web: choose Account & Settings, then the Restrictions tab (parental controls).

In the Prime Video app: tap your profile icon, then Settings, then Parental Controls, then Viewing Restrictions.

Then choose the Parental Controls option to restrict content by age.

You then get a list of age ratings. Typically A will be selected. A rating means movies and videos suitable for adult viewing (18 years and above). You can click on a lower category. I like to keep U/A 16+ for my grown-up young adults and children.

Age Viewing Restriction for Amazon Devices

Viewing restrictions apply only to the devices you select when you set them, so you can choose which devices are restricted. If you prefer to view adult content on selected devices, you can tweak settings on individual devices however you like. For example, you can have a U/A 13+ rating on the living room Fire TV Stick on your big TV, while keeping the A rating on your personal Prime Video app on your Android phone. Some devices, such as Fire TV and Xbox, may need to be set up separately on the device, so check each device you want to restrict.

Amazon Prime Video PIN

You can control who can change the settings and play restricted titles by creating a PIN in the parental control settings. Note that setting a PIN does not by itself switch on restrictions, so also set the age limit and devices as shown above.

When you go to view a ratings-restricted video, it displays ‘Viewing restrictions enabled’.

If you click Play or View Video, it asks the viewer to enter the Prime Video PIN. If you keep the PIN secret, users cannot access the blocked adult content.

Purchase restrictions

You can also turn on purchase restrictions, so that the PIN is needed to rent or buy videos. Unlike viewing restrictions, purchase restrictions apply across your registered devices.

Using Profiles for Better Control

Amazon allows multiple user profiles, which helps in managing viewing preferences. You can create a separate Kids profile (for ages 12 and under), keep recommendations cleaner and keep each person’s watch list separate. Profiles are especially useful if multiple family members share the same account. It is always a good idea to use a separate profile for your children and a strong PIN for your own account. Profiles alone are not enough: you need both profile settings and parental controls enabled.

Additional Safety Tips

Regularly review viewing history.
Update restrictions as children grow.
Monitor new profiles added to the account.
Check the restrictions on each TV, tablet and phone your children use.

If you use multiple streaming platforms, apply similar controls everywhere.

So do try this tip out and block adult content on your Amazon Prime subscription today to protect your children from viewing adult movies or videos by mistake. You can also enable Safe Search on Google, or tweak Bing settings and block adult content on your browser as well.

Frequently asked questions

Does Prime Video have parental controls?

Yes. You can set an age-rating limit for selected devices, a Prime Video PIN, purchase restrictions and Kids profiles.

Why can my child still watch restricted titles?

Check that viewing restrictions are switched on for that device. Restrictions apply only to the devices you choose, and some devices need to be set up separately.