October 31st, 2007

Paid Text Links Paragraphs on High Pagerank Articles!



A popular advertising trend which has emerged lately is advertisers are willing to pay premium advertising fee for short paragraphs of multiple paid text links on selected high pagerank articles on a lifetime or yearly basis. As Google is penalizing sites for selling text links, this will be another challenge for them.

Short paragraphs with paid text links

Unlike site wide text links in the sidebar, advertisers target selected few high pagerank pages and customize a paragraph of text and paid text links related to the content. The links are obviously not labelled rel=nofollow to pass pagerank advantage. It is difficult to detect such paragraphs as they seem to be related content to the article and are not clearly labelled as sponsored content.

Here is an example I spotted somewhere
Paid Text Links

Advertisers make the offer extremely profitable to bloggers, since a huge fee is paid on a one time basis (E.g. if someone offered you $1000 for such a lifetime paid paragraph on your two most popular PR7 articles, will you be tempted?). However, the major drawback (which probably discourages most bloggers) is that these paragraphs stay on a yearly or lifetime basis (after all the advertiser also needs a good deal!). With Google dropping pagerank of sites selling text links, many bloggers are removing paid text links after the monthly contract is over to please Google, but what will bloggers who have accepted such lifetime paid paragraph offers do?

Disclaimer: We do not sell text links on this site. We were also offered such offers recently, which we humbly declined.

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Comments

  • 1. Vikram | 31/10/07  #

    Hi QOT,

    Great information in this post! I guess you are a blogger from India. So am I! I was wondering should I refer to you as QOT or could you suggest me a NickName? :)

  • 2. Davinder | 1/11/07  #

    hmmm… interesting. Wonder what will google abt this… u surely made google thinking!

  • 3. Innovations & interesting Ramblings | 1/11/07  #

    As long as the paid paragraph(with links), talks the same language as what the title and the article in general means,google will find it difficult to detect….but it is definitely in violation of “Google’s conditions”….if one makes the max. money from google and also gets the max. traffic from them, it is better to avoid such paid deals as QOT does…

  • 4. QuickOnlineTips | 1/11/07  #

    I wonder if Matt Cutts is listening…

  • 5. Michael Woo | 2/11/07  #

    I’m tempted.. if someone were to offer me such cash.. i would take it ! :D no questions asked.. but it would be better on a year basis though

  • 6. Michael | 5/11/07  #

    i would consider it but probably say no because i’ve worked too hard for my pagerank

  • 7. Web 2.0 & Usability Blog | 14/04/08  #

    I don’t like the idea of being penalized for doing it but if the right offer came along and I knew it was legit, I would certainly consider it.

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