I spotted a new Peel away ad format today where a small enticing “Special Offer” image on the top right corner of the website tempted me to hover my mouse, only to reveal a large advertisement as the corner “peeled away” to reveal the ad. Welcome to corner peel away ads – a new advertising concept.
Adtoll Peel Away Ads
A Peel Away Ad is a new technology by AdToll that shows a peel on the top right hand side of a web site and when the mouse moves over it the peel opens smoothly to reveal the advert within.
This new ad format makes use of the lesser used, yet highly visible top corners of web sites, and is very non intrusive to the site visitor. Since it uses a small amount of space, it is efficient use of web site real estate. And a new advertising format always draws curious clicks for visitors.
It simply requires advertisers to provide the 500×500 banner that appears behind the peel. You can book fixed price Sponsored Ads on specific Publisher sites or you can book a Run of Network campaign priced on a Cost-Per-Click (CPC) basis. If you are interested, you can open an account and start running Peel Away Ads on your site too.
Disclosure – No financial or affiliate interest.