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Google Adsense Testing New Ad Fonts

Google Adsense seems to be testing various font family types on our site. Instead of the usual arial font type which appears by default, I checked different pages and found ad units displaying various font types. I managed to catch a few snapshots.

Rotating Google Adsense Fonts

This is how the Adsense fonts usually look like.

Adsense Font

And here are the different variations spotted on the same ad unit within 5 minutes. Can you identify the fonts?

Adsense Font

Adsense Font

Adsense Font

Adsense Font

Though matching site fonts to adsense fonts is a standard strategy to increase adsense CTR, there is no end to strange Adsense ads that we spotted over the years. You can check out more ads with 2×2 ads, favicons, no titles, titles in italics and no “Ads by Google” and interactive keywords.



11 Responses

  1. http://bancomicsans.com/

    Comic Sans!!!

    GoingLikeSixty posted on 02/07/2008
  2. Yes, I noticed this… quite interesting .. cant guess what their plan is !!

    Malayalam Blogging posted on 02/07/2008
  3. Ah, okay. So that’s why I see blogs having Adsense ads in fonts other than Arial. So far, I’ve seen ads in Comic Sans, Georgia and Times New Roman fonts. I hope Adsense won’t use the Monotype Corsiva font. It’s too dramatic…

    Czar posted on 03/07/2008
  4. Comic Sans! LOL!!

    Martin posted on 07/07/2008
  5. I wish they would just let you pick the font. That is what I would like to do.

    Harris posted on 21/08/2008