Google Adsense Testing New Ad Fonts

Google Adsense seems to be testing various font family types on our site. Instead of the usual arial font type which appears by default, I checked different pages and found ad units displaying various font types. I managed to catch a few snapshots.

Rotating Google Adsense Fonts

This is how the Adsense fonts usually look like.

Adsense Font

And here are the different variations spotted on the same ad unit within 5 minutes. Can you identify the fonts?

Adsense Font

Adsense Font

Adsense Font

Adsense Font

Though matching site fonts to adsense fonts is a standard strategy to increase adsense CTR, there is no end to strange Adsense ads that we spotted over the years. You can check out more ads with 2×2 ads, favicons, no titles, titles in italics and no Ads by Google and interactive keywords.

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11 Comments

  1. New google format is hard to blend with site content. It always change, especially the font size

  2. If I were Google Adsense I would make the text on an ad the same as the web page it is on with a range of choices of course.

  3. I believe Premium Adsense publishers can pick their own font and ad sizes too.

  4. Agree with Harris, they should also allow us to resize banner from our own given value of width and height.

  5. I saw some of these fonts. They really caught my eye, which is good because I use google Adwords!

  6. Ah, okay. So that’s why I see blogs having Adsense ads in fonts other than Arial. So far, I’ve seen ads in Comic Sans, Georgia and Times New Roman fonts. I hope Adsense won’t use the Monotype Corsiva font. It’s too dramatic…

  7. Yes, I noticed this… quite interesting .. cant guess what their plan is !!