October 5th, 2006

Match Google Adsense Font Type and Size to Increase CTR

Everyone talks about rotating and blending Google Adsense ads with your site layout and theme to increase CTR (click through rate). Basically there are 2 approaches to this - contrast the ads or blend them. Those who like the blending way, it is essential you match your ads exactly to your text in terms of font style and font size. This is a standard trick and probably you already knew it, but seems helpful enough to share it.

How to find the Google Adsense Ads Font Type and Size?

Remove the guesswork out of your web design. If you view the source code of the page, it will only reveal the javascript code.

In Firefox - Right click the ad, Select “This Frame” then “View Frame Source”. A new window shows you the whole source code with the CSS code too.
In Internet Explorer - Just right click the ad, select View Source.

For the leaderboard
Title
line-height: 12px; font-size: 11px; font-family: verdana, arial, sans-serif;
text
line-height: 12px; font-size: 10px; font-family: verdana, arial, sans-serif;

For the large rectangle
Title
line-height: 14px;font-size: 11px; font-family: arial, sans-serif;
text
line-height: 14px;font-size: 10px; font-family: arial, sans-serif;

Remember, it is right click. If you left click, the ad will click through. It is better to try on someone else’s ads rather than click your own ads by mistake. Always avoid these common adsense mistakes. In a similar manner as above you can easily find what the exact Google Adsense size font face / font family and font size is and blend your website better.

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Comments

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1. Thilak | 6/10/06 #

Yeah.. The trick works. My CTR boosted.
2. Daus | 9/10/06 #

Good article
3. human-01 | 24/10/06 #

Thank you for the tips, good blog ..
4. http://www.freeinfoz.com | 19/12/06 #

so the idea is to follow adsense’s font on your blog? I dont think we can change adsense’s fonts am i correct? Thanks for the tips! Going to change my site a bit now..
5. moo | 19/01/07 #

Thanks guy, Good article
6. Marcus | 13/02/07 #

I’m afraid, that’s all false! Adsense changes always to an:
- other font
- other size
- other line-height

if you choose the same font, size etc…

cheers!
7. Ken Lee | 19/02/07 #

Great articles! I’ve learned a lot reading your articles.
8. recep | 24/03/07 #

Wow Thats Great, so l can mofiy my pages with this font now and visitors can hardly understand if its adsense or not:)
Hehehe Thanks..
l also want to know if l can make “google search box” like u have in this page, How l do it ?
9. John | 27/03/07 #

Your article only goes half way - so you need to make a change to the Adsense javascript which is refferenced. But that javascript is a held by Google, so do you create an alternative, host it and point it at that? You dont seem to have done that on your ad’s? Other blogs are saying that Adsense automatically changes its appearance to distinguish itself! I’m confused, help me!
10. QuickOnlineTips | 27/03/07 #

You cannot change the adsense code as that is against the terms of service.

The idea here is to match the fonts on your site with the adsense for better blending and higher CTR.

The article tells you how to find the Google Adsense Ads Font type and size, so that you can tweak the css of your site.
11. James R. Naughton | 4/05/07 #

Please increase size of font
12. MDZakri | 18/06/07 #

Thanks pal for the info.
13. Scott | 29/06/07 #

Great article. Thanks for the tips.
14. Free Maps | 29/06/07 #

Great article, i think it will definetely help those of us using adsense who are blending ads. Thanks again!
15. Abid Khitab Badshah | 18/07/07 #

I have ready by to you aouyaidjas
16. Wayne | 6/08/07 #

I don’t think adsense changes to be different from your page.

I have come across a site today which is for sale on sitepoint and I went to look at it. I was amazed at how indistinguishable his ads were from his content at first glance.

I’m not going to give the URL because I don’t want to be accused of spamming but those were my observations
17. Niroshan | 20/08/07 #

This is really a good tip
18. Dmytro | 27/09/07 #

Thanks for the blending tip, even though you said most of us already know that, it was one of those thing I didn’t think of. Great topic. Respect.
19. Lilibeth Frobayre | 8/12/07 #

Is there any software can we increase CATULL Font of google?
20. Garry Conn | 9/12/07 #

In doing this, can this be against Google Adsense TOS?
21. QuickOnlineTips | 9/12/07 #

Garry - the idea is not to edit the adsense code in any way, which will violate TOS. Here we are finding what the Adsense font size and type are and then editing our text content size and type to match them so that Adsense blends better.
22. Pele | 6/01/08 #

great tip, implementing it on my website now. thanks a lot
23. Trivia Quiz | 11/01/08 #

Thanks for the tip!
24. wizualizacje | 21/01/08 #

Great tip. Thanks
25. Bong | 23/02/08 #

Thanks for this little tut. My adsense links do look different from the content links and I’ve been trying to find a way to make them uniform.
26. shaki | 1/03/08 #

Thank you for this information , from long time I was lookin for this information. before i tried so many fionts but it not work. Thank you again
27. signupyour.ws | 1/03/08 #

Thanks for this information can I share this information with my site visitors.
28. wizualizacje architektoniczne | 4/03/08 #

Good tip. Thanks for that.
29. hypotheek | 20/03/08 #

Thanks for the information! Looking for the code for some handmade ads
30. Jonathan | 31/05/08 #

Nice ideas Thank You. But, when I opened the frame source, the text has viewed as scrambled. I wonder how you have obtained this much info. Great work.