How Google Got 2500 Businesses in Chandni Chowk Online
Did you know that Google India got 2500 small and medium businesses in Chandni Chowk online via its India Get Your Business Online program which it launched a year back. Google India partnered with Hostgator hosting to offer free domain hosting and create websites for small and medium businesses (SMBs) in India to bring them online. Google India claims (external site) the program successfully created 150,000 websites for small and medium businesses across 7,850 cities in India!
Chandni Chowk Online
But the grand showcase is how they brought Chandni Chowk Online. Chandni Chowk is one of India’s oldest and busiest markets based in Old Delhi. The market is dotted with thousands of small shops and is popular for selling almost every product at cheap prices. Getting thousands of shopkeepers to participate in the program and getting them online is an incredible task.
The website features businesses by category and lists the name of the shop, shop owners name, address, and contact numbers they also created a website for free for each business with their own unique domain name. Though the websites are very basic in nature featuring products and contact details, it’s a great step forward. Surely it brings online traffic and visibility to these shops as they get found in Google Search and local business maps – bringing them more sales and income.
Small businesses interested in getting their own free websites, can join India Get Your Business Online (external site) program to get started.
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I have also created a website with this scheme and its really amazing..
Well Done Google. It will be definitely profitable for both Google and business man of Chandni Chowk.
Google don’t want to miss even the ants. Nice strategy though :).